Force Motors only car in the passenger car segment, Force One might not be perfect but is a very good effort for a first car.
Force One’s design might not be contemporary but the car looks muscular and has good amount of road presence. The interiors might be basic but the car is very spacious and is a comfortable place to be in. It is good value for money for its size and is powered by old Mercedes M class engine. Having said that there are 2 major weaknesses. 1) lack of safety features like ABS and Airbags and 2) only one variant
Despite being a new entrant Force Motors seems to understand peoples sentiments well. The car manufacturer has identified its weaknesses well and displayed a 4×4 variant at the Auto expo.
The 4×4 variant was caught testing near Pune by our friends from Motorbash. The car was in new militarty green color and without any badging. We cannot ascertain other details at present except that the car will get additional features such as ABS . But it is quite clear that Force is quite serious about the 4×4 variant.
Force Motors have a good opportunity with the Mahindra XUV 500 4×4 variant not available at present due to heavy demand. Only thing that Force needs to do is price the variant correctly and launch it as soon as possible.
Image Source: Motorbash