Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI launched its India specific three pronged Corporate Direction at a high voltage event in Delhi.
Launching the new Corporate Direction among an audience consisting of elated dealers, Honda associates and media; Mr. Keita Muramatsu – President & CEO, HMSI elaborated Honda’s vision to Communicate through its rational Indian brand slogan ‘Sach Kar Denge Sapne’, Connect emotionally with customers of all demographics and psychographics by associating with a iconic Brand Ambassador – self made Bollywood superstar Akshay Kumar and Create new benchmark with Dream Yuga – Honda’s foray into mass motorcycle segment.
Customers comes first with ‘Sach Kar Denge Sapne’
A country where a billion people carry dreams in their hearts, the spirit of Honda’s global brand slogan “The Power of Dreams” will be brought alive by its India specific Brand Identity “Sach Kardenge Sapne”. The slogan recognizes India as the center of global two-wheeler business for the coming times, expresses Honda’s vision and our intentions towards the future: ‘To share our dreams with others and make them a reality’.
Honda Dream Yuga
Honda’s founder Soichiro Honda realized many dreams with launch of Honda’s 1st mass motorcycle – Dream D in 1949. Since then, Honda has launched series of successful Dream models globally. With a rich legacy over 50 years, Honda has today launched the legendary Dream. With Dream Yuga launched, Honda has unleashed its first big step towards mass mobility in India. Dream Yuga is a true India specific mass motorcycle which fulfils customer needs.
In the heart of Dream Yuga is a refined 110cc Honda engine which delivers an astonishing 8.5 BHP @ 7500 RPM coupled with great mileage of 72 km/ltr* that too at a very affordable price. *(mileage based on internal Honda test ride mode that is close to actual city riding conditions)
The bike’s engine is equipped with several cutting edge technologies like the ‘Honda Intelligent Ignition Control System’ which changes ignition timings to attain ideal combustion, leading to improved power output and efficiency.
Decent style of Dream Yuga is loaded with a host of features like impressive exhaust, black colour grab rail, attractive graphics, realistic meter console and tail light along with tempting alloy wheels.
Along with the style and economy, Dream Yuga is specially developed for Indian customers, keeping in mind their practical commuting needs. Making Dream Yuga the best choice of daily commuting are its features like long seat, full gear lever and full chain case.
The tubeless tyres / tuff up tube options, viscous air filter and maintenance free battery in Dream Yuga significantly increase the durability of this mass motorcycle.
Dream Yuga is comfortable to ride not only on smooth roads, but is equally good in difficult terrains. This superb comfort is provided by the Light weight yet sturdy frame, longer suspension stroke and comfortable riding posture.
Showcasing next leap in technology and features befitting motorcycles of far higher segments, Dream Yuga comes at extremely attractive starting price of Rs. 44,642 (Ex-Showroom, Delhi).
Starting May’12 end, Dream Yuga is available for sale in three variants- Kick/Drum/Spoke, Kick/ Drum/Alloy and Self/ Drum/Alloy. The motorcycle comes in 5 exciting colors: Black, Monsoon Grey Metallic, Alpha Red Metallic, Force Silver Metallic & Maple Brown Metallic.
Honda Dream Yuga Variant-wise pricing
Kickstart /drum brakes /spoke – Rs. 44,642*
Kickstart /drum brakes /alloy wheels – Rs. 46,134*
Self start/ drum brakes / alloy wheels – Rs. 48,125*
*All prices are ex-showroom Delhi
Honda Dream Yuga Specifications
Type AI cooled, four stroke SI Engine
Bore X stroke 50MM x 55.6MM
Compression Ratio 9.0: 1
Net Power 6.35KW ( 8.5 BSP)@7500RPM
Torque 8.91NM @ 500RPM
Valve System OHC. 2 Valve
Fuel System Carburetor
Starting System Self/Kick
Lubrication Forced and wet pump
Air Filter Viscous paper filter
Transmission 4 speed constant mesh
Final Transmission Chain Drive
Gear Shift Pattern All back (in 1-2-3-4)
Clutch Type Multiplate clutch type
Kerb Weight 108kg
Wheel Base 1285MM
Ground Clearance 161MM
Fuel Tank Capacity 8.0 liters
Frame Type Diamond Type
Suspension Front Telescopic Fork
Suspension Rear Tube type both side operation
Tyre – Front Tubeless 80/100- 18 47P
Tyre- Rear Tubeless80/100- 18 54P
Brake Front Drum-130MM DIA
Brake Rear Drum-130MM DIA
Ignition Fully Transisterzed
Battery 12V 2.5 AH
Head Lamp 12V 35/35W