Mahindra Maxximo mini-truck has crossed the 1 lakh mark in domestic sales since its launch. This is quite a big leap for the company. The Maxximo which comes with a host of technological features has given the Tata Ace very stiff competition every since it has been launched.
Apart from the mini-truck, the Maxximo platform offers 3 more products in the load and passenger segments, viz., the CNG variant of the mini-truck, the Maxximo Mini Van and the Maxximo Mini Van VX (Hardtop with Sliding Doors).
Speaking on the occasion, Mr. P.N. Shah, Chief Executive – Automotive Sector – Mahindra & Mahindra Ltd. said, “Maxximo has firmly established itself with its advanced-technology proposition that offers greater earning, less fatigue, more peace-of-mind and more status to its owner. In the process, Maxximo has raised the bar in the market on power, fuel economy, comfort, safety and style”.
Referring to the potential of the Maxximo platform, Mr. P.N. Shah added, “In less than 2 years, the offerings on the Maxximo platform, taken together, have captured 25% of the market. Going forward, we expect this platform to contribute in a big way to the growth of the Automotive Sector’s product portfolio”.
The Maxximo is powered by a 2-cylinder C2CRDe engine with DOHC technology and 4 valves per cylinder that delivers class-leading power of 25 HP (18.4 Kw).