Chevrolet completed seven years of its successful journey after its foray into the Indian market in 2003.
To celebrate this important milestone and strengthen its ever increasing customer base, General Motors India has undertaken several initiatives like Chevrolet free Mega Service Camps that include Exchange and Loan Facilities, Product and Accessories Displays and Test Drives across the country.
It has also initiated the Mega Gold Rush scheme for customers who will be awarded gold coins with purchase of select Chevrolet vehicles. To engage with consumers, several fun-filled activities around the Beat are being organized in prominent malls in key cities across the country. To make its customers a part of the celebrations, Chevrolet will also host gala evenings, special movie shows and a slew of dealer driven activities across the country.
Launched in 2003, Chevrolet has become one of the most popular and the fastest growing automotive brands in the country, having sold over 3,00,000 cars in India. With a wide array of products and services, Chevrolet has brought unmatched product quality and unparalleled performance to the Indian consumers.
Some Chevy initiatives
- 24×7 call centre: attend to customer complaints and provide information related to its products and services.
- Cashless Ownership Offer and its unique “Cost of Ownership” program to further bolster the excellent ownership experience of Chevrolet vehicles.
- Chevrolet Pre-Owned Car Program called “Chevy OK”.
