In a few weeks time the Detroit Auto Show will begin and all the automakers are gearing to launch their latest cars and concepts at America’s biggest auto show.
Lexus will unveil its new design concept with a bolder new design language for the Toyota luxury division at 2012 Detroit Auto Show.
Designed by Calty, the company’s design studio in Newport Beach, California, the concept showcases the new design direction embraced by Lexus.
Lexus is all set to enter the India luxury market in 2013. The luxury arm of Toyota will have a separate distribution network and will bank on its hybrids to compete BMW, Mercedes-Benz and Audi.
Lexus will be offering the entire range of cars from luxury sedans to SUV’s. In the sedan range Lexus sells LS, GS, IS, and ES. In the SUV range Lexus sells X, LX, and RX. The GS, LS and RX hybrids, SC coupe and the ISF performance cars.
Official Press release: Lexus to Unveil Concept Vehicle at North American International Auto Show
TORRANCE, Calif., Dec. 12, 2011 – Lexus will unveil a new concept vehicle at the North American International Auto Show in Detroit on January 9, 2012. Designed by Calty, the company’s design studio in Newport Beach, Calif., the concept showcases the new design direction embraced by Lexus.