Mahindra plans to export XUV500 to South Korea

To boost SsangYong sales, Mahindra is considering exporting to Korea its flagship XUV500, the first SUV developed using Mahindra’s own technology. “A feasibility study is underway to find ways to adjust the model to meet local demands,” SsangYong Motor President Lee Yoo-il said.

Mahindra has firmed up plans to expand the manufacturing capacity of its Sports Utility Vehicle (SUV) XUV 500 at its Chakan manufacturing which has received a tremendous response. Mahindra will ramp-up the production from 2,500 to 3,000 vehicles per month to meet the growing demand in the domestic market.

Mahindra has opened bookings on 25th of January and we will close the applications on 3rd of February. The company further said in case bookings exceed 7,200 it will undertake a draw for allotment of the sports utility vehicle (SUV).

“To ensure that our customers do not have to wait beyond a reasonable period, we are undertaking an XUV500 draw, which will ensure fair and transparent allotment of the vehicle to our customers who get selected in the draw,” M&M Senior Vice President (Marketing, Automotive Division) Vivek Nayer said.

The new bookings for the XUV500 will now extend to 19 cities in India, including Chennai, Hyderabad, Kolkata, Ahmedabad, Ludhiana, Jallandhar, Patiala, Chandigarh/ Panchkula, Kochi, Trivandrum, Kozhikode, Trissur, Coimbatore, Nagpur and Nasik.

Once the company meets the domestic demand, Mahindra plans to launch the XUV500 in Chile & Australia.