Triumph confirms India entry, to launch 7 models

British premium bike maker Triumph Motorcycles has confirmed its India entry. Triumph  plans to launch seven models from its 2012 line-up in India, all of which it will showcase at the Auto Expo in January.

The British motorcycle maker had announced its India entry last June. Coming from its four model families, the first model to be launched will be the parallel-twin Bonneville, followed by the iconic naked sports bikes Speed Triple and Street Triple. The other launches would be the off-roader Tiger 800XC, supersport bike Daytona 675, Triumph Storm and Rocket III.

“Our strategy for the Indian market will be well phased out. The first part of the roll-out plan will be a CKD assembly facility which will enable us to pass on duty savings to the customer,” Mr Ashish Joshi, Managing Director, Triumph Motorcycles India, said.

Triumph Motorcycles has always had its own distinctive character and a history of creating motorcycles that become design classics. The bikes will launched as completely built up units initially and once the demand picks up the company may even consider a CKD route. Triumph is developing a 350cc motorcycle for the emerging markets and we expect this bike to be made in India as a CKD with the mother plant in Thailand.

About Triumph Motorcycles

First established in 1902 and now based in Hinckley, Leicestershire, Triumph Motorcycles is currently the fastest growing motorcycle brand in the world. For over a decade Triumph has produced iconic bikes which perfectly blend design, character, charisma and performance. Producing around 50,000 bikes per year, Triumph is the largest British automotive manufacturer and has 55 dealers in the UK & Eire.

At the heart of Triumph’s philosophy is a commitment to developing truly unique motorcycles that offer a blend of distinctive design, intuitive handling and performance.  The innovation and engineering passion that gave birth to the iconic Bonneville of the 60’s has today created a broad range of bikes suited to all motorcycle riders, including the striking 2.3 litre Rocket III, the unmistakable Speed Triple and the SuperSports Daytona 675.

With an impressive product portfolio in place and a strong model development programme in place, Triumph is set to continue to enhance its status in the marketplace. Triumph currently employs around twelve hundred personnel worldwide and has offices in the UK, America, France, Germany, Italy, Japan, Sweden and Benelux, plus a network of independent distributors. Triumph has manufacturing facilities in Hinckley, Leicestershire and Thailand.