Bajaj Auto’s has launched a new consumer website for its flagship motorcycle brand Pulsar – www.mypulsar.com. A unique experiential website which has been completely shot in video, it takes the visitor’s virtual experience of the brand to the next level.
The new website employs the latest in video and web technology to bring a never before seen experience to users. The entire range of Pulsar bikes have been presented in a distinctive and engaging manner. In addition there is an exclusive section for Pulsar fans which has video tutorials on stunting, membership to an exclusive Pulsar club and many more fun activities.
Mr. Milind Bade, GM Marketing (2W, Bajaj Auto Ltd.) said, “The genesis for this website was to analyse what is being done world over by automotive and youth brands and take it to the next level. This brings not only cutting edge design, technology and presentation but also an experience that a visitor can never forget. ”
Bajaj sells 4 variants of Pulsar : Pulsar 135LS, 150, 180 and 200. For more details on brand Pulsar visit www.mypulsar.com