Fiat to launch 2012 Punto & Linea tomorrow

Fiat will launch the new 2012 edition Punto and the Linea sedan tomorrow (3rd Jan). Fiat India will skip the 2012 Auto Expo this year. However the company will open its first flagship store Fiat Caffe on the 6th of this month, the second of the Auto Expo.

The Italian car maker will inaugurate the first showroom in Delhi. The next showroom will be opened in Pune.

From elegant Italian Cars to aromatic Italian Coffee, one can step inside a Fiat Caffè to experience the Charisma called Italy. Explore the glorious history of Fiat like neverbefore. Treat your eyes to the latest Fiat car on display. Engage in a conversation with a friend over a brewing cup of Lavazza coffee. Browse through the exclusive Fiat collectibles store.

The Cafe Bites will serve from Italy’s finest coffee to India’s favourite beverage, the menu offers the finest range of hot and cold beverages to choose from. Step inside a Fiat Caffè to enjoy a nice conversation over a cup of tea or coffee.

Fiat India has been struggling ion the growing Indian market. Fiat India partnered with Tata Motors to manufacture and sell cars from a single showroom. However the partnership did not help Fiat to sell cars in big numbers.

Now, Fiat India will open its own flagship stores in major cities and sell Fiat cars like the Punto, Linea and 500 hatchback in India.

Click here to watch the launch live: Live stream