Invitation concept by Nissan at Geneva Motor Show

Nissan has unveiled the first images of its Invitation concept, set to debut at the 2012 Geneva Motor Show in March.

The concept is said to be the “inspiration” for the Japanese manufacturer’s new compact MPV – due to be launched in Europe in 2013 – that will be sold alongside the Micra city car and Juke crossover.

INVITATION concept underlines Nissan’s commitment to compact car segment

An inspiration for Nissan’ forthcoming new offering in the compact hatchback segment in Europe, to join Micra and Juke

Concept combines dynamic design, packaging and well balanced performance to appeal to sophisticated European consumers

Technology includes advanced safety features as well as strong fuel economy and low emissions

The dynamic concept – which will be unveiled at this year’s Geneva International Motor Show (8-18 March) – shows some of the innovation and excitement promised for the new model, which is due to be launched in Europe from 2013.

Design dynamism

INVITATION is an energetic design, bringing fresh style, innovation and excitement to the mainstream market. The clean fluidity of the silhouette hints at its dynamic potential and showcases class-leading aerodynamics for enhanced efficiency.

The side of the car is dominated by a distinctive character line, known internally as the ‘Squash Line’, which adds a powerful dynamism to its profile with distinctive sculpted front and rear wings giving INVITATION a confident stance.

Inside, a refreshingly open cabin combines practicality and modernity with impressive levels of quality and purposeful technology features.

François Bancon, Deputy Division General Manager of Product Strategy and Product Planning Division, said: “The name we have given to this concept is self-explanatory… the key benefit of this compact car is to be inviting.

“It is inviting thanks to its sensuous exterior design and generous and comfortable interior space, cleverly packaged within compact overall dimensions. It is Nissan’s invitation to buyers in the compact hatchback segment.”

Class-leading performance and efficiency

Combining advanced engine technology, Nissan’s acclaimed lightweight platform and an aerodynamically efficient body mean INVITATION achieves class-leading levels of fuel efficiency and emissions. Nissan is aiming for an ultra-low CO2 emission target of under 100g/km for the best model and with all versions eligible to wear Nissan’s Pure Drive badge.

At the same time, responsive agile handling will ensure that when it comes to driving dynamics, INVITATION will compete with the top performers in the segment.

Advanced safety technology

But INVITATION is more than just a great looking car that’s fun and frugal to drive. The concept packs some of the most advanced technology ever seen in the B-segment, all of which is designed to ensure the car is as safe as possible.

Among the features is Nissan’s advanced Around View Monitor (AVM) safety technology – seen for the first time on a B segment car – which makes reversing and parallel parking as stress-free as possible. In addition, INVITATION also incorporates the Nissan Safety Shield System, which interacts with the driving environment keeping the driver aware of what is happening around the car.

INVITATION’s combination of energetic exterior style, thoughtful interior, advanced safety features and class-leading emissions, fuel economy and dynamic performance demonstrates Nissan’s commitment to offering innovation and excitement to all car buyers, no matter what type of car they are looking to buy.