Continuing its product onslaught Mercedes-Benz India launched the exclusive ‘designo’ platform along with three new products that sets new benchmark in modern luxury, design aesthetics, technology and bespoke craftsmanship – the S 500 Coupé; the S 63 AMG Coupé and the G 63 AMG ‘Crazy Colour’ Edition.
All three products were launched in Delhi for the Indian market by Eberhard Kern, Managing Director & CEO, Mercedes-Benz India.
The ‘designo’ platform offers high levels of individualization for discerning customers with innumerable customization options to choose, ranging from exclusive paint finishes, high quality interior appointments and trims.
The increasing demand for exclusivity and customization from customers have prompted the German luxury car maker to launch of the ‘designo’ range that will help further reinforce Mercedes-Benz’s customer focused approach.
Mercedes-Benz has so far launched 9 products in the India in 2015 which is in accordance with the ‘15 in 15’ strategy.
- S 500 Coupé is priced at Rs. 2 crore
- S 63 AMG Coupé is priced at Rs. 2.6 crore
- G 63 AMG ‘Crazy Colour’ edition at Rs 2.17 crore
All prices are ex-showroom, Delhi
Mercedes-Benz has also announced designo editions for the S-class and CLS class.