As a part of Fascination Fest celebration, Mercedes- Benz Alcon is bringing to you the SLS Virtual Driving Experience. The “SLS AMG”, is a virtual driving application where users get the chance to get behind the wheel of Mercedes Benz  new supercar. The SLS AMG Gran Turismo® 5 playstation at the dealerships offer a virtual driving experience of the SLS AMG for visitors and customers. The SLS AMG Driving Pod has been specifically designed with real AMG steering wheel and seat to provide you a stunning simulation of the actual car environment.

AMG and Sony Computer Entertainment America, LLC teamed up to feature a Gran Turismo 5 SLS AMG gaming experience, created by Polyphony Digital, Inc.  In January 2010, the SLS AMG from Mercedes-Benz was given the honor of being the featured vehicle on the Gran Turismo 5 packaging cover.

Mercedes Benz showrooms offer an experience far beyond car-ownership to the entire family. They are a lifestyle statement complete with gaming consoles, designer accessories, high-end café, interactive virtual experience zones and drives total brand experience.

The several brand experiences introduced across all Mercedes-Benz dealership include: ‘Range of exclusive car displays’ – C-Class, E-Class, S- Class, CLS-Class, GL-Class, E-Class Cabriolet & E-Class Coupe; ‘SLS AMG Play Station’ – 3D simulator ride that offers a firsthand virtual driving experience of the gull winged SLS AMG; ‘Mercedes-Benz Experience Zone’ – Interactive applications that offer the complete profile of Mercedes-Benz products, 360 degree view of all car models, colour configurator, product images, brochures, technical specifications details, videos at a single touch; ‘BlueFi Technology’ – Product contents delivered to every visitor via Bluetooth technology; Mercedes-Benz accessories and Mercedes Magazines.

So walk into the dealership, step into the console and experience the exhilaration and win exciting prizes.  The event is being held on the 12th to 14th November at Mercedes- Benz Alcon between 10 AM to 7 PM.